Your website carries debt.
You just can't see it.
Tech debt is the silent tax on your digital presence: the slow pages, broken structure, security holes and blind spots that quietly cost you customers every single day. You can't pay down what you can't measure. Brightscore™ measures it.
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Six places debt builds up.
It rarely shows up as one big failure. Tech debt accrues quietly, in the corners customers feel but you never see — until it's costing real money.
Oversized pages, render-blocking scripts and uncompressed assets that drag load times — and conversions — down.
Missing sitemaps, thin metadata and crawl errors that keep you invisible to search engines and AI.
Inaccessible markup that locks out customers and turns into demand letters averaging $25k+ to settle.
Unpatched libraries, expired certs and known CVEs quietly waiting to become a breach.
No GA4, no tags, no conversion tracking — so every marketing dollar is spent flying blind.
Overpriced hosting, manual deploys and stacks no one wants to touch anymore.
Debt you don’t pay down compounds.
A credit score for your tech debt.
Brightscore™ measures tech debt the way FICO measures credit. Same scale. Same intuition. Different stakes — because this debt is costing you customers right now.
A vague audit PDF you read once and forget. Issues nobody prices. A dev backlog that never ships.
One number for your debt, the annual dollars it costs, and a priced, scoped fix for every line — shipped or refunded.
Detect. Price. Pay it down.
Find out what your debt is costing you.
60 seconds. See your tech debt as one number — and exactly how to pay it down.
