Plans/Discoverability/SEMRush

Discoverability Pillar

Stop guessing at search.

SEMrush management that turns competitive insight into a steady advantage. Keyword strategy, rank tracking, technical audits, and gap analysis run by certified specialists on a weekly cadence.

See plans ↓Talk to a specialist

Scope

What's included.

01
Keyword research and strategy
Ongoing research mapped to audience intent and content priorities, not vanity terms.
02
Rank and visibility tracking
Weekly keyword monitoring with trend reporting and competitive benchmarking.
03
Technical site audits
Crawl audits covering site speed, indexing, schema, and Core Web Vitals.
04
Backlink profile monitoring
Ongoing analysis identifying toxic links and authority-building opportunities.
05
Competitor gap analysis
Identify ranking gaps versus competitors and build the strategy to close them.
06
On-page SEO
Titles, meta, headers, alt, internal linking, and content optimization on focus pages.
07
Content strategy and topic mapping
Content briefs aligned to high-value keyword opportunities ranked by ROI.
08
Monthly stakeholder reporting
Ranking movement, traffic impact, and recommendations, all in one deck.

Service Plans

Pick what fits. Cancel anytime.

Starter

Startups and small businesses getting SEO working.

$750/mo

On-page SEO: 1 page focus
Up to 15 tracked keywords
Weekly rank monitoring
Monthly performance report
Standard technical audit
Email and Slack access

Most picked

Plus

Small to mid businesses scaling search as a channel.

$1,750/mo

On-page SEO: 3 page focus
Up to 25 tracked keywords
Weekly rank monitoring
Backlink and technical audits
Competitor gap analysis
Monthly dashboard review

Growth

Fast-growing companies running search at scale.

$3,750/mo

On-page SEO: 7 page focus
Up to 50 tracked keywords
Weekly rank monitoring
Advanced competitor and backlink monitoring
Content strategy and topic mapping
Bi-weekly performance review

Advanced

Companies that need a dedicated SEO capability.

$7,500/mo

On-page SEO: 15 page focus
Up to 75 tracked keywords
Daily rank monitoring
Embedded SEO strategist
Custom dashboards and forecasting
Quarterly business reviews

Monthly · Cancel anytime · Proudly managed by Rothbright

Process

How the engagement runs.

01
Week 1
Score and map
We run your BrightScore on your SEMrush account and SEO posture, surface every gap, and hand you a one-page priority list.
02
Weeks 2 to 3
Optimize and publish
On-page SEO shipped on focus pages, technical audit findings fixed, keyword strategy mapped, first content briefs delivered.
03
Ongoing
Track and refine
Weekly rank monitoring, monthly stakeholder reporting, quarterly strategy reset against your goals.

Common Questions

Answers before you ask.

Does this include a SEMrush license?+

No. Plan fees are management only. You bring your SEMrush license, we run it. We can recommend the SEMrush tier you need based on your scope.

How is this different from GEO and AIEO?+

SEMrush is traditional SEO focused on Google's web index. GEO and AIEO cover AI engine optimization and local search. We sell them separately because they serve different layers of search. Many clients run both.

What does "Page Focus" mean?+

Each tier covers a fixed number of focus pages (1, 3, 7, or 15). Those are the pages we optimize, monitor, and report on monthly. Add more pages by upgrading or buying credits.

Do you handle link building?+

We don't buy backlinks. We monitor your backlink profile for toxic links, identify outreach opportunities, and consult on content that earns links naturally.

Will you work alongside our existing SEO team?+

Yes. We work as an extension of in-house SEO teams as often as a standalone agency partner.

Can I cancel anytime?+

Yes. Month to month, no annual contracts.

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